A New Test For ScienceFiction

Our latest work is for an exciting new client, Genepath Laboratories, who specialise in developing innovative genetic tests to help improve the health of all Australians.

The first project includes the relaunch of the online hub for their cutting-edge NextGen test which enables people to detect serious medical conditions early using simple and highly accurate screening. 

With 6 out of 10 people affected by inherited medical conditions preventative health has been identified as playing a vital role in our future. The new work focuses on delivering that message in a simple way that motivates Australians to take control of their families’ health with a brand they can trust. 

View the new online hub.